Cloud 9 Chairman’s Letter

May 2023

New mobile app, new destinations, and a new vehicle!

Just as summer is arriving, it’s a time of new beginnings at here at Southern. Recently, we launched our first mobile app (which our programmers wrote from the first line of code) in order to streamline the customer experience for our passengers. This process took a full year, but we designed it to be the best app in the business, so the wait was worth it! With it, you can book, cancel, change, or just check the status of flights. Be sure to visit the Apple or Google Store to download either the Southern or Mokulele version.

Later this year, we’ll be rolling out our Loyalty Program which will allow our customers to earn status and benefits based on the amount of flying they do on all our brands. Our goal is to take care of all our
passengers better than anyone in the business, but we especially want to show our appreciation for those of you who fly with us monthly, weekly, or even daily!

We’ve also announced two new cities since our last issue of Cloud Nine: Pueblo, Colorado and Burlington, Iowa. While we’ve been serving Colorado for almost two years now, this is Southern’s first foray into Iowa, and we couldn’t be happier to continue growing both our Chicago and St. Louis hubs from this great new city in America’s heartland. With 2024 being a Presidential election year, we expect to be a gateway to the campaign trail in the Hawkeye State.

In April, I had the privilege of being one of the speakers for the unveiling of the REGENT Seaglider at their facilities near Newport, Rhode Island. At that time, and with airline executives present from around the world, it was announced that Southern/Mokulele has been selected to be the first company in the world to take delivery of these remarkable new vehicles. If you’ve never heard of a Seaglider, I recommend you do a simple Google search online. It’s a new vehicle
that utilizes existing technology called the “wing-in-ground effect.” That means that it takes off and lands on the water but flies in the air just over the waves. Moreover, it is fully electric and travels just as fast as Southern’s current Caravans!

Southern Airways is committed to the future of electric aviation, both on our existing fleet and on new vehicles like the Seaglider. With the help of our technology partners, we’re someday going to be the “greenest” airline in America, and this is another example of that commitment. We want you to be able to fly as frequently as you want and never have to consider your carbon footprint. That day is coming sooner than most people think, and our team is proud to be leading the industry in that direction.

Thanks for flying Southern and Mokulele.
Onward and upward,
Stan Little
Chairman and CEO